Our approach to this historical building embodies both preservation and reinvention at its core. We pay homage to the building's industrial legacy while fostering a new narrative, one deeply rooted in visual art and storytelling. The integration of original brickwork, concrete beams, and industrial details in modern spaces forms a multi-layered environment, infusing authenticity, and intrigue. Beyond cultural significance, the project catalyzes neighborhood rejuvenation, transforming a dormant space into a dynamic cultural center.

An Inspired Design Strategy

The first-floor layout, inspired by Shanghai's diverse layers, embraces openness and fluidity. Various functions coalesce, offering a sequence of moments organized to facilitate human interaction. The restaurant, bar, retail space, and the ice cream shop blend old and new features, crafting a unique experience that merges historical richness with a contemporary twist.

Journey through Light and Color

Navigating the Museum

Circulation within the museum unfolds through two grand staircases, reminiscent of its industrial past. These staircases, subtly nodding to the origin of photography, reinforce the building's spine. Custom-designed vertical lights along the walls guide visitors through the exhibits, not only serving as navigational elements but also creating a dynamic light experience through movement leading guests from one display to another.

A journey through a series of rooms, each enveloped in Fotografiska's curated colors, unfolds. Despite the absence of natural light, deliberate ceiling spots accentuate photographs on the walls, creating an immersive experience where visual narratives come to life in a play of light and shadow. Concrete walls, preserving the building's industrial authenticity, pay homage to its heritage. Transition spaces between exhibition areas serve as moments to reconnect with the building. Minimal interventions focus on essentials, preserving the industrial authenticity of the original building.

Merging Tradition with Future Vision

The top floor presents a futuristic vision of the traditional garden room, merging indoor and outdoor spaces. The area offers access to a vast terrace with panoramic views, featuring a bar, cozy lounge, exclusive VIP room, and a terrace. Retro charm, embodied in green and yellow tones and textures, big flower sitting islands and a bed of sunken seating, transports visitors through time, blending nostalgia with modern elegance.

Cultural Hub Beyond Exhibitions

Fotografiska Shanghai is not just a museum, it’s a cultural hub. Beyond exhibitions, it will host workshops, lectures, and events, fostering a community of artists, enthusiasts, and curious minds who share a passion of photography.